Trollbeads Day is a day celebrated in jewellery stores all over the world. A day where people celebrate and share their stories and their affection to Trollbeads.

Trollbeads started life in 1976 in a small jeweller’s store in Copenhagen, Denmark, and is the original beads-on-bracelet brand. Since then, the Trollbeads collection has grown to include a wide range of jewellery. Then as now, each Trollbeads piece is designed to tell stories and to be combined into personalized discrete luxury.

On July 25, Trollbeads Day is celebrated in different ways in jewellery stores all over the world. Each party is special and unique – just like Trollbeads. To celebrate the day, a limited edition in wonderful colours is released.  If life gives you limes, make margaritas.

Wonderful colours and a sublime technique

This year’s limited edition is beads in delightful colours. The fresh and fruity Trollbeads Day 2020 Kit can be bought both as a kit and as individual beads. Each of the beads is engraved by hand with a stunning, highly detailed pattern, and all beads have the 2020 stamp.

The 6 different, handmade designs are:

Mint Mesh, Plum Tree, Lime Leaves, Blueberry Flower, Raspberry Bush and Honey Bee.

High complexity

Glass has not surprisingly been surrounded with an air of mysticism ever since it was invented thousands of years ago. There is something magical, even supernatural, about the transparent material that starts out soft and malleable at high temperatures and becomes harder than metal as the temperature falls. And there is undeniably something enigmatic about the finish glass figure that is a massive form yet has a transparency that is almost fluid.

Trollbeads is world famous for the enchanting way it plays with glass. All glass beads are individually handmade in front of a red-hot, open flame.

Trollbeads is the original, high quality bead-on-bracelet brand with hundreds of beautiful beads to pick and choose from – each a little work of art - so that every bracelet becomes entirely personal.

Exquisite craftsmanship

Trollbeads jewellery is made from the highest quality raw materials, including 18 karat gold, Sterling silver, Italian Murano glass, freshwater pearls, amber and precious gemstones.

The exquisite craftsmanship of Trollbeads’ jewellery is only truly complete when you match the different beads that tell your stories in your own personal way. This is the true beauty of Trollbeads.

The Trollbeads Day collection can be mixed and matched with existing and new jewellery - any way you like. The collection is available in stores and online from Trollbeads Day, July 25, 2020.